Management within McDonalds

Management within McDonalds This report include a background of McDonalds, explanations of the topics from the weekly lecture slides, which of these option can consider to McDonalds, what option can be consider differently and a summary. McDonalds is one of the leading restaurant chains in the world, touching the lives of people everyday. The long journey of the burger brand started in 1940, when two brothers, Dick and Mac McDonald opened the first McDonalds restaurant in San Bernardino, California. Initially, they owned a hotdog stand, but after establishing the restaurant they served around 25 items, which were mostly barbequed. It became a popular and profitable teen hangout. In 1948 the brothers closed and reopened the restaurant to sell only hamburgers, milkshakes and French fries. As per the information of the McDonalds history, the major revenue came from hamburgers, which were sold at a nominal price of 15 cents. The restaurant gradually became famous and the McDonald brothers begin franchising their restaurant in the year 1953.The first franchise was taken by Neil Fox and under it; the second Mc Donalds restaurant was opened in Fresno, California. It was the first to introduce the Golden Arch design. The third and fourth restaurants were opened in Saginaw, Michigan and Downey, California, respectively. The latter is the oldest Mc Donalds restaurant still in operation. In 1954, an entrepreneur and milkshake-mixer salesman, Ray Kroc, acquired the franchise of McDonalds restaurant for outside California and Arizona. In effect, Kroc opened his first and the overall ninth restaurant in Illinois, Chicago, and gave birth to Mc Donalds Corporation. In 1958 the restaurant chain sold its 100 millionth hamburger. In 1960, Kroc renamed his company as ‘McDonalds Corporation. In 1961, Kroc convinced the McDonald brothers to sell the business rights to him for a sum $2.7milion. Later that year, the Hamburger University was opened, which gave away McDonalds restaurant Bachelor of Hamburgology degrees to students. In 1963, the mascot Ronald McDonald was born as a part of a marketing strategy in US. In 1967, the first restaurant outside US was opened in Richmond, British Columbia. In 1974, the 3000th restaurant opened in Woolwich, United Kingdom, which is the first of the country. Happy Meal was introduced in US in 1979. In 1984, the company became the main sponsor of the Summer Olympics. The year was also marked by the death of Ray Kroc. In 1988, the first restaurant opened in a communist country in Belgrade, Yugoslavia, followed by the first Soviet restaurant in Moscow (1990). In 1992, the largest McDonalds was opened in Beijing, China, having over 700 seats and was later demolished. In 1993, the first sea-going restaurant was established, aboard the Finnish Cruise-ferry Silja Europe, sailing between Helsinki and Stockholm. In 1994, McDonalds bagged the Catalyst Award for its program for ‘fostering leadership development in women. In 1996, the first Indian restaurant was opened. In 2003, the company launched the ‘Im lovin it campaign. In 2005, McDonalds started its McDelivery service in Singapore. In 2006, the chain announced that it will publish nutritional information on its packaging of all its products, for the benefit of the customers. Considering the huge success and brand McDonalds has become, the food chain is spread across the world in almost all the major cities of the globe. Being economic and user friendly, the success rate of the company cannot be doubted. These are some issues and a briefly background of them. Data Delivery is all about effectively delivering business data both structured and unstructured -to people. That doesnt mean just some of it, but all of it. Data Delivery solutions enable companies to do just that with selectivity, integrity and control to executives, associates, customers, suppliers and business partners. Data Delivery recognizes that the universe of data critical to the business extends beyond a data warehouse and BI analytics. It also includes integrated reporting solutions, regulatory compliance and risk management reporting, master data and meta-data management and data quality management and governance. The purpose of RCG ITs solution is to establish the data delivery infrastructure, data management practices and data delivery processes for disseminating essential business information. Why BI project fail: Too many Business Intelligence (BI) projects fail to deliver on their promises because expectations are frequently not met, and the hard measure of success, Return on Investment (ROI), either goes unmeasured or falls woefully short. Its no good pointing the finger of accusation at the soft ware vendors or at consultants, organizations have a responsibility to their employees and stakeholders to make sound investments and maximize ROI, and in this respect many BI projects must be re-evaluated. When BI implementations that fail to deliver the anticipated ROI, there are a number of possible explanations. There is a chance that expectations will have initially been set unreasonably high, in which case the project was really doomed from the start. Management change: You must address the whole business change, not just the individual components. Business change is complex because of the interdependencies between the business environment, the organisation, its people and supporting technologies; any change in one aspect will affect one or more of the others. Cultural change is the most important consideration. For example, about 80% of the effort and resources required for successful IT-related change are or should be deployed on the soft aspects of business change, such as changing behaviours and providing training at the right time; only 20% is required for the IT.Similarly, the cost of a new building is only a small part of the total cost of change required for new ways of working. Risk Management: Risk management includes, proactive and reactive planning, triggers, monitoring and control, risk combination, Monte Carlo distribution, RM is an integral part of the overall process of Project Management Acceptable Policies: An Acceptable Use Policy (for email usage) is an official company statement on how it expects its own employees to conduct messaging on its own businessemail system. The policyshould detail the companys position on how its email users should conduct communication within and out with the company, whether for business or personal use. What are the impacts of the IT security breaches: For many businesses, the internet has replaced traditional paper-based ways of exchanging information. However, the Internet brings its own security issues which businesses must consider. People from both inside and outside business may try to gain unauthorised access to applications and information, compromising data and applications, either unintentionally or maliciously. One of the commonest security breaches is the mishandling of log-in details or passwords by employees. Typical instances of security breaches occur when passwords are written down, shared with other people or not changed frequently Globalization: There are many different definitions of globalisation, but most acknowledge the greater movement of people, goods, capital and ideas due to increased economic integration which in turn is propelled by increased trade and investment. It is like moving towards living in a borderless world. There has always been a sharing of goods, services, knowledge and cultures between people and countries, but in recent years improved technologies and a reduction of barriers means the speed of exchange is much faster. Globalisation provides opportunities and challenges. Bigger markets can mean bigger profits which leads to greater wealth for investing in development and reducing poverty in many countries. Risk: In business today, risk plays a critical role. Almost every business decision requires executives and managers to balance risk and reward. Effectively managing the business risks is essential to an enterprises success. Select System: Select Information Systems is an established IT Consultancy with a large portfolio of private and public clients. Many Clients are using software which designed and developed to satisfy their demanding, business requirements, employing technologies which integrate with their chosen, existing IT architecture. Outsourcing: Outsourcing is contracting with another company or person to do a particular function. Almost every organization outsources in some way. Typically, the function being outsourced is considered non-core to the business. An insurance company, for example, might outsource its janitorial and landscaping operations to firms that specialize in those types of work since they are not related to insurance or strategic to the business. The outside firms that are providing the outsourcing services are third-party providers, or as they are more commonly called, service providers According to globalization, McDonalds training programs are delivered in up to 40 languages, with the primary languages being Chinese (Simplified and Traditional), English (both International/Commonwealth and U.S.), French, German, Italian, Japanese, Portuguese and Spanish for the top markets. The training materials consist of two elements: core content which applies globally for maintaining consistent food quality and services worldwide, and locale-specific content based on local menu items, food safety regulations and labour practices. The company continues to invest and support initiatives to adapt its products and services to different locales to ensure its global. McDonalds outsourcing: Fourteen McDonalds in Oregon and south-eastern Washington have been linked to the call center operated by SEI-CCS Inc. a Fargo, N.D.-based company that works closely with McDonalds. The call taker in Grand Forks enters your order into a computer and relays it back to the home restaurant, where it pops up on a screen in the kitchen. Meanwhile, a digital camera photographs your car as you drive through. The photo pops up on a separate screen next to the order at the drive-through cashiers window to match the order with the car. A total of 50 McDonalds are expected to be on line within a few months, including seven more of Adams restaurants and five in the Portland area, he said. McDonalds Management change: The changes have been implemented for enhancing the promotional and advertising campaign of the company and to make the company more competitive and adjust the organization to the existing changes emerging with its internal and external environment not bring it to its downturn.With the change management process implemented by McDonald, there is certain resistance or conflicts that have been encountered. The following are resistance faced by McDonald and its plausible solutions to be taken: perception or reaction of McDonalds employees and customers, McDonalds organizational culture and absence of support. Therefore, it is concluded that, changes of management is not bad as long as the changes made can really enhance the competitiveness and strength of an organisation.It is effective, if and only if, a thorough investigation and evaluation of the organizations performance has made. And if the study suggests that there is a need for change, then that is the only time, the organisation should imposed required changes to be done. Because, change of management system is very critical or crucial, one wrong move, the company, might faced its biggest downturn instead of strengthen and expand its business portfolio and survive to the stiff competition in the business arena. It is recommended that McDonald must see to it that the changes are well planned and implemented carefully, because these will the basis for the success and/or failure of any organisation. McDonalds project failed: A projects scope is too monolithic and gargantuan. In 2001, McDonalds planned to spend $1 billion over five years to tie all of its operations into a real-time digital network. Eventually, executives in company headquarters would have been able to see how soda dispensers and frying machines in every store were performing, at any moment. But after just two years, the fast-food giant threw in the towel. As a manager at McDonalds, I would have added in all the restaurant global, delivery service, where McDonalds car or motorbikes will deliver food to the customers indoors. This will raise McDonalds profit and make the customers very happy. Also a healthier diet actually these days will make McDonalds world wide the biggest food restaurant and keep the company to the top. For example in Greece much more people would prefer McDonalds if the food was healthier, because Greek people have on their mind that McDonalds food it is not healthier, maybe introducing a kind of a healthier menu in Greece will bring more customers to McDonalds in Greece. Also, management changes are an excellent way of introducing new menu, but I believe these days it is not necessary for McDonalds to be over advertising. It is better to find a way to launch healthier diet and to deliver them than keep advertising. Because McDonalds is already known and profitable. Last but not least, a good marketing research to overlap with other companies or restaurant might increase McDonalds customers. To sum up with, McDonalds is the biggest food restaurant, it is following the best way to launch new products and come up with the best solutions to any kind of problem. There are just a few issues that need to be differently according to my opinion. Last but not least if McDonalds follow these kinds of issues and in a correct way it will continue being the best food restaurant for years.

Critical-Thinking Questions: The Social Bond, Positive and Negative Reinforcement Essay

The Social Bond   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   According to Dan Okada (2011), Hirschi integrated the aspects of social disorganization, labeling, differential association, containment, and anomie in order to propose the elements of the social bond. The bond contains four vital elements: â€Å"attachment, commitment, involvement, and belief† (Okada, 2011, p. 42) all of which create a â€Å"bond to the conventional order† (Okada, 2011, p. 42) when fused together. It is stated that if the bond is strong, there are increased chances of prosocial behaviors and activities, whereas the opposite would mean that crime is more likely to occur (Okada, 2011).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Among the aspects relevant to the theory of the social bond which are credited to the University of Chicago are the theories of social disorganization. These theories are the â€Å"legacy of the University of Chicago† (Okada, 2011, p. 42) for their Department of Sociology is considered to be a sacred ground for America’s criminology. The school began their studies on the city of Chicago, using the various data collected from people, places, and objects found within the area. Without the numerous studies conducted regarding social disorganization by the University of Chicago, Hirschi would not have been able to integrate the aspect of social organization to explain the elements of the social bond (Okada, 2011). Reinforcement and Punishment   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Reinforcement is referred to as an event which occurs after a response and increases the frequency of said response. Reinforcement may either be positive or negative; positive reinforcement involves the â€Å"presentation of an event that strengthens or increases the likelihood of a behavior† (Kalat, 2008, p. 219). An example of positive reinforcement would be providing a child with food which he likes after the child does a good deed such as cleaning his room. The positive reinforcement is the food which the child likes, and in order to attain this reinforcement, the child then increases the behavior which helps him attain the desired outcome, which is cleaning his room (Kalat, 2008). A negative reinforcement, on the other hand, is also a form of reinforcement to increase a particular behavior; however, the reinforcement is the absence of a particular event (Kalat, 2008). For example, a mother often nags her child to wash the dishes, the negative reinforcement is the nagging, and in order to avoid it, the child, in turn, washes the dishes. On the other hand, punishment â€Å"occurs when a response is followed by an event such as pain† (Kalat, 2008, p. 222); unlike reinforcement which aims to increase the frequency of a particular response, punishment involves decreasing the frequency of a particular response. Apart from this, punishment may either be an offset or an onset of something. An example of a punishment would be removing a child’s allowance if his grades are bad (Kalat, 2008). Self-Control Theory and Delinquency   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The self-control theory states that poor child-rearing is the result of all forms of crime, for it leads to an individual’s low self-control. It is stated that parents should be able to help their children establish a sense of self-control by the age of eight and if such is not done, this can leads to delinquency (Davies, 2008).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   One program which complements this theory is The Incredible Years: Parents, Teachers, and Children Training Series. This program is specifically designed for parents who have children with ages 3 to 12; it focuses on helping the parents improve their child-rearing skills, particularly their disciplinary and monitoring skills. Since parents are trained to discipline their child appropriately, this helps them help their children improve their self-control, thus, decreasing the chances of delinquency (Regoli, Hewitt, & DeLisi, 2011).   Ã‚              Ã‚   References Davies, S.J. (2008). Security supervision and management: The theory and practice of asset protection. Oxford: Elsevier, Inc. Kalat, J.W. (2008). Introduction to psychology. California: Thomson Wadsworth. Okada, D. (2011). Criminological theory and crime explanation. In M. Maguire & D. Okada (Eds.), Critical issues in crime and justice: Thought, policy, and practice (31-46). California: SAGE Publications, Inc. Regoli, R.M., Hewitt, J.D., & DeLisi, M. (2011). Delinquency in society: The essentials. Massachusetts: Jones and Bartlett Publishers.   

Review of Part 3 of Omnivore’s Dilemma

Review of Part 3 of The Omnivore’s Dilemma ENGL-135 Advanced Composition Professor Edmondson William McGuire In Part 3, Chapters 15, 16, and 17 of The Omnivore’s Dilemma, Michael Pollan explores looking foraging for different foods, the ethics of hunting animals and harvesting the meat from them, and giving a brief look into what brought about the paradox of The Omnivore’s Dilemma.Chapters 15, 16, and 17 bring up a lot of good points about foraging and hunting and Pollan provides through detail and research on the topics, but upon reading these chapters you find it lacking content that will keep you engaged and the material can be pretty dry at times while you get a little bit of disorganization from random topics. Chapter 15 of Omnivore's Dilemma was a short chapter on how Pollan is preparing to make a meal from all of the foraging groups. Fruits, vegetables, fungi, and meat were the components that made up this meal, he wanted to find and gather enough from eac h group to make his first.Pollan had just moved to California, so his unfamiliarity with the area was a disadvantage, so he decided to hire a companion to help him on his quest. Chapter 16 takes the reader to a different venue, Pollan discusses the beginnings of The Omnivore’s Dilemma through a research paper that was written in 1976 by Paul Rozin and titled The Selection of Foods by Rats, Humans, and Other Animals. Pollan expresses how similar we are to rats that we are omnivores, but unlike rats, we have lost our instinct of choosing food and follow advertisements as our guide.He then goes on to suggest that the problems stem from capitalistic gains and the pursuit of revenue. In chapter 17 we are taken back to Pollan on his foraging quest he started in chapter 15. This chapter looks more at the ethics of hunting and eating animals that are not processed in processing plants like we are so use to seeing. Pollan brings up reasoning on why he is a meat eater and battles with the struggle on if eating meat at a steakhouse is morally right and ethical. He goes into detail about the way the animal lived and if the animal had a long, happy, humane life.The author concludes that if we look away from how the animal goes from being on the farm to a freezer in the supermarket then people turn vegetarian and if we can’t look away then we have to find a way to accept it and determine if the animal endured a lifetime of suffering. Part 3 in the book meets two out of the three common expectations and displays some strong descriptive wording to give you a sense of imagery when you read certain parts of the book as well as give you a good understanding on the point he is trying to get across.An example of one of the statements that he uses to paint a picture for you and try to bring you there is â€Å"I began to notice things. I noticed the soft yellow globes of chamomile edging the path I hiked most afternoons, and spotted clumps of miner’s lettuce of f in the shade (Claytonia, a succulent coin-shaped green I had once grown in my Connecticut garden) and wild mustard out in the sun. (Angelo called it rapini, and said the young leaves were delicious sauteed in olive oil and garlic. ) There were blackberries in flower and the occasional edible bird: a few quail, a pair of doves. (Pollan, pg. 285) Another strength in this book is the subject matter that pertains to what the author is trying to convey to the reader, Pollan is trying to show the readers that the way we use to obtain and eat food is ever changing and will continue to change and we are easy to influence as it pertains to our diets, he does well in keeping to the theme of his book. The weaknesses of Part 3 cover two of the three common expectations and they are the lack of engagement for the reader and the order in which the subject matter is presented.This book is not tailored for someone who loves to read fantasy or action, something that will leave you hanging on the e dge of your seat wanting more. Instead what you get is someone detailing his experiences and research that supports a lot of his ideas, ethics of eating animals, and corn sex, alas no explosions or protagonist/antagonist struggle. I found myself dozing off a few times feeling like I was in an agriculture lecture or biology class.The subject matter is laid out well in some parts of the book, but Pollan jumps around a lot with the material, for instance, in chapter 15 he is foraging for food then chapter 16 is about a research article that gave him inspiration to write The Omnivore’s Dilemma, and then chapter 17 is about his moral conflict of eating steak at a steakhouse and whether or not the animal had to suffer to get to his plate. I think the book needs some improvement in this regard so the author is not jumping to different topics at random.In The Omnivore’s Dilemma, the author Michael Pollan is somewhat successful in satisfying the common expectations for the chap ters I have read, one of the expectations is both a strength and a weakness for this part of the book. I think that the book as a whole does not satisfy the common expectations with the big one being engagement, there will be people who are interested in this book but it is only a small facet of the readers out there today. The book does deliver on the use of imagery and the subject matter stays on topic most of the time and supports his ideas and theories.Later on in part 3 in the next three chapters he goes on the hunt and he elaborates on the history of pigs that are not native to California and his feelings after the kill. He then finds some wild mushrooms to pair with the meat he has acquired from harvesting the pig and talks about his adventures trying to find non-poisonous mushrooms; and the final chapter presents the author preparing the meal with all of the components he has foraged for and harvested. Works Cited Pollan, M. (2006). The Omnivore's Dilemma. New York, New York : Penguin Books.

Negative Effects Of Autobiographical Memory - 1065 Words

First-year university students are prone to stressful environments. Being away from home for the first time would often elicit negative feelings, especially loneliness and sadness. But what happens when one’s mood is consistently negative? According to the DSM-5, symptoms of clinical depression include feeling sad, or hopeless, having diminished pleasure, and having feelings of worthlessness and guilt, nearly everyday for at least 2 weeks. In simpler words, depression is a constant experience of negative emotion. This mindset would bias personal experiences, in particular, autobiographical memory. This essay will explore how the negative mood disorder, depression affects autographical memory and the role it plays. The topic was inspired†¦show more content†¦In comparison, control groups will comply with the instructions and identify specific autobiographical experiences about themselves. It should be noted that the depressed patients did not intentionally disobey the instructions; rather, the patients unintentionally and unconsciously gave general descriptions of memory. Another metanalysis also finds that, when prompted, people that depressive symptoms will tend to give general memories, especially when the memories are negative (Talarowska, Berk, Maes, GaÅ‚ecki, 2016). This may be due to the fact that emotional regulative mechanisms in the autobiographical memory will try to reduce levels of stress due to negative emotions by blocking recollection, leading to a less specific recollection. Interestingly enough, this is also shown in patients with PTSD (post-traumatic stress disorder). A modern replication of these findings were done where the researchers divided participants into high or low moods based on their scores on the MAACL-R (Multiple Affect Adjective Checklist-Revised) (Moffitt et al., 1994). The participants were divided on mood scores, not on diagnosed clinical depression. The results suggested that participants whom scored higher for depressive moods on theShow MoreRelatedSubjective Happiness And Autobiographical Memories985 Words   |  4 Pagessubjective happiness and autobiographical memories, and the findings, even though the study can be a little limited, are actually interesting and could offer relevant and helpful data for future research. This essay will summarise the aforementioned study and critically evaluate Otake’s study on subjective happiness and autobiographical memory. 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